By the end of the planning process, you will have developed:
A Mission Statement (a clear
expression of what your business is here to do).
A Strategic Statement (a definition
of your businesses "primary driver" and the most
critical issues that you must address to fulfill your
Long Term Objectives (3-4 heroic
targets that quantify where you want to be and
Key Results (a prioritized list of
and actions for each of your Long Term Objectives).
Focus (overall action priorities for
your first year of implementation).
A written report tailored to serve
your specific needs.
A separate and distinctive Strategic
Change Process for maintaining focus on your plan and
pacing achievement of results.
Tools for engaging a broad
cross-section of your organization in both planning and
implementation and developing shared ownership of action
Itís Only Strategic If You Do